Whether it's decor, paint colors, or a new show, Joanna Gaines knows what the people want when it comes to designing home goods—and her most recent collaboration is no exception.
Magnolia Home by Joanna Gaines and textile brand Loloi partnered in a new drop of rugs and throw pillows that features the warm, earthy palettes so many of us crave in our homes. Pieces are handmade and, according to Loloi, “showcase[s] not only the talent and craft of the weaver but also the beauty of undyed wool, which is rich in natural tonality that changes from rug to rug.” Even though the colors aren't bold or bright, the textured details bring an element of surprise into any neutral space.
LOLOI
The collection is complete with 29 rugs and 21 throw pillows, all of which come in a variety of tones, shapes, sizes, and patterns, but are brought together by the ethos and muse behind this collection: nature.
“Nature is the first place I go for inspiration,” Gaines told Architectural Digest. “Almost every project or design that I take on begins with me stepping outside. I feel like there’s so much that nature teaches us, whether it’s in the way that color and textures naturally layer, to discovering unexpected hues that surprisingly play really well together.”
She told the outlet that her favorite item in the collection is Gigi, a set of four power-loomed rugs with raised designs that she deemed “classic and elegant.” When pieces like these are subtle and neutral in tone, it leaves the emphasis on the gorgeous textures, making them feel high-end and unique.
“With every collection, our aim is to thoughtfully craft high-quality rugs that fit seamlessly into any home,” Gaines said. “For this new launch, we wanted to do just that—create an assortment that has varied texture, hints of subtle pattern, and a calming color palette. This combination makes for rugs that can help any space feel a bit more like home.”
If you’re looking to revamp your space with a new rug, you can check out the full line for yourself at Magnolia Home, Amazon, Wayfair, and Loloi.